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Featured Television-Inspired Merchandise

Who doesn't love some Widow's Bay, Parks & Recreation, and Pop Culture Gifts?

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Featured Embroidery Patterns

Shop the entire Hooplethreads collection to see all embroidery pattern options, including more digital downloads.

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Featured Gifts

Shop the entire Pinecone Kingdom collection for more (mostly handmade) whimsical gifts.

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Hand Embroidery Tutorials

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  • Building Confidence in Your Hand Embroidery Color Palettes

    Building Confidence in Your Hand Embroidery Col...

    If you've ever stood in front of a wall of DMC embroidery floss wondering whether that blue is too bright or if two greens are too similar, you're not alone....

    Building Confidence in Your Hand Embroidery Col...

    If you've ever stood in front of a wall of DMC embroidery floss wondering whether that blue is too bright or if two greens are too similar, you're not alone....

  • Eleanor Roosevelt Victory Gardner Free Embroidery Pattern

    Free Embroidery Pattern, Eleanor Roosevelt

    I was recently invited to an annual fundraiser for the Saugus Garden Club. The evening's main speaker reenacted a garden party held by Eleanor Roosevelt at her cottage in Upstate...

    Free Embroidery Pattern, Eleanor Roosevelt

    I was recently invited to an annual fundraiser for the Saugus Garden Club. The evening's main speaker reenacted a garden party held by Eleanor Roosevelt at her cottage in Upstate...

  • How to Display Your Finished Embroidery Project

    How to Display Your Finished Embroidery Project

    Not sure how to display finished embroidery? This beginner-friendly guide shares simple ways to display embroidery projects, from hoop displays to shelving and gifting ideas.

    How to Display Your Finished Embroidery Project

    Not sure how to display finished embroidery? This beginner-friendly guide shares simple ways to display embroidery projects, from hoop displays to shelving and gifting ideas.

  • Embroidery Hoop finishing tools

    How to Finish the Back of an Embroidery Hoop

    Learn how to finish the back of an embroidery hoop using simple, beginner-friendly methods. This tutorial covers easy ways to make embroidery gift-ready, common mistakes to avoid, and clean finishing...

    How to Finish the Back of an Embroidery Hoop

    Learn how to finish the back of an embroidery hoop using simple, beginner-friendly methods. This tutorial covers easy ways to make embroidery gift-ready, common mistakes to avoid, and clean finishing...

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Meet the Maker

I'm Amber, the human behind the hoop. Most evenings you'll find me on the couch with a needle and thread, stitching something weird, whimsical, or inspired by my life in New England.

After trading the Colorado mountains for coastal Massachusetts, I've created Hooplethreads as a place to share hand embroidery patterns and gifts from a midlife maker, a GenXer, raised on television, with a love of the analog in a digital world.

Maker's Blog